JESSICA BLITZ ROBISON 

Project Background

This project's purpose was to redesign and rebrand the legacy application Philips Activesite.  The application had lived in research and was originally designed by Research and Development without a UX designer. Once market value had been demonstrated it moved to my team to be given a redesign and rebranding. 

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This web application monitors the health and status of large outdoor lighting installations (used on Empire State Building, Bay Bridge, and One World Trade Center). The user of the application ranges from internal Philips Employees who are Application Engineers and maintain the installations remotely to Building Managers who oversee the buildings these lighting installations on-premises.

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The redesign project also happened while Philps underwent a restructure.  All cloud-based applications such as Active site would be under the brand umbrella of Interact. Interact would have its own look and branding separate from Philips/Signify and Active Site would be a pilot application for the new Design System that would then scale to 38 other applications.  

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The Process and My Role

My role on this was project was Creative and UI lead. This project was developed in an agile team with the Product Owner, Project Manager, Software Architects, and myself. I started with user interviews alongside an internal People Researcher and the Product Owner.  I also held a Design Thinking workshop to understand the user needs across all applications in the eco-system of Philips Color Kinetics lighting.  Once we had an idea of what the main jobs to be done were and features that were widely used the team and I began the process of breaking up the redesign into parts so we could deliver small pieces often - rather than a new application all at once. 

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The Outcome

This project launched under the new brand as Interact Landmark in  2018 and was made to be flexible enough to add features that the company was testing out as future stand-alone applications such as social impact, scene management, and sensor API integration. By keeping the framework flexible and scaleable this product became the pilot application to host initiatives coming out of the research department and test them on large-scale projects without needing to build their own application. 

 

The customer got an application that works better for their purposes - we cleared out the clutter and extra data points no one was using from the dashboards.  Redesigned the navigation to scale for anywhere from 10 - 100k lights, and created a platform from the original application that would allow for scalability in the future. The company delivered a platform rather than a stand-alone application that allows it to easily test new concepts on large lighting projects without a lot of rework. And the end-user ( citizens who observe the lighting installations) experience less downtime because the monitoring system is simple enough to use that a Building Manager can diagnose a problem within 20 seconds of an outage.